FrontDesk

Missed calls become booked jobs — or a callback list your team can actually work.

FrontDesk answers the calls your staff can’t get to — after hours, mid-job, or when both lines are already ringing. It books the jobs that can be booked accurately, and captures the rest so a human can confirm them.

  • Your staff ring first
  • Your number never changes
  • Configured and monitored by NorthTen
  • Reversible in a minute
Book a live demoSee the call path

Hear it yourself

Hear the agent on a live demo call.

The public demo line is off while we harden it for open traffic. Book a slot and we put the agent on a live call with you, running against a demo business, so you hear it before anything is quoted.

Demo line — opening soon

Until the public number opens, we run the demo call with you.

Book a live demo

Same agent, same script, same text-back — on a call we schedule instead of an open line.

  1. 1

    It answers

    A live voice picks up in about a second and greets you the way the business would.

  2. 2

    You talk to it

    Ask for a tire swap and it will book you. Ask what ceramic costs and it will not — it takes the details and leaves the shop a quote to make.

  3. 3

    You get a text

    Within a minute, the same confirmation text a real caller would receive.

Real calls to our demo line

Press play. Then look at what the shop got.

Three calls, three different decisions. Anyone can play you a pleasant voice — the part that matters is what it decided, and what it left behind for the shop to work.

Routine · bookable · 1:30

I’m looking to see if I can get a tire swapped in.

What the shop got

Caller
Marcus · (416) 729-••••
Vehicle
2019 Toyota RAV4
Service
Tire swap
Outcome
Booked — Thursday 10:00 AM

Texted back — You’re booked in at Northside Auto for Thursday September 10 at 10:00 AM — tire swap, 2019 Toyota RAV4. See you then.

Specialty · variable scope · 1:28

I’m looking to see if I can get a ceramic coating in.

What the shop got

Caller
Marcus · (647) 969-••••
Vehicle
2024 BMW X5, brand new
Service
Ceramic coating
Outcome
Quote request — no slot offered

Texted back — Northside Auto got your inquiry for the 2024 BMW X5 — ceramic coating. Someone will be in touch to talk options.

Breakdown · urgent · 0:35

My car won’t start. I’m stuck in a parking lot off the 427.

What the shop got

Caller
Name not captured · (437) 518-••••
Need
Won’t start, stranded off the 427
Asked first
The callback number, before anything else
Outcome
Flagged urgent — top of the queue

Texted back — Northside Auto has your details and this is flagged as urgent — someone will call you right back.

Unedited calls to our own demo line — not actors, and not a script read by a person. Spoken phone numbers are silenced; the captured number is in the record instead, because we don't publish callers' details.

What it does

One call, handled end to end.

The value isn’t the conversation. It’s what exists after the caller hangs up — an acknowledged customer and a record someone can act on.

A customer callsyour existing numberYour staff ring firstDEFAULT SETTINGStaff answer —handled as alwaysNO ANSWER,BUSY, ORAFTER HOURSFrontDesk picks upIN ABOUT A SECONDCAPTURESNameNumberReasonUrgencyText back to the customerWITHIN ABOUT A MINUTEA record in your queueCONTACT, REASON, URGENCYTransfer to a humanWHEN THE CALL QUALIFIES

After the call

Two things happen at once.

The caller gets an acknowledgement. Your queue gets a record someone can work.

On the customer’s phone — example, wording you approve

NORTHSIDE AUTONOW

Hi Dave — this is Northside Auto. Thanks for calling. We have your number and your note about the brake noise, and we’ll be in touch.

DELIVERED

In the shop’s queue

CALLER
REASON
URGENCY
STATUS
AGE
Dave R.
416 555 0134
Brake noise, front left
URGENT
NEW
1m
Marie L.
647 555 0182
Winter tire swap
OPEN
2h
Tom H.
905 555 0119
Quote, timing belt
DONE
1d

Illustrative queue view. Fields match what the agent captures.

Illustrative scenarios

When the phone rings at the wrong moment.

Hypothetical situations, not customer case studies.

Auto repairIllustrative

Hands under a car, phone ringing. The agent captured the vehicle and symptom, and flagged how soon they need it.

Detailing & specialtyIllustrative

Ceramic quote at nine at night. The agent captured the vehicle and paint condition, and never invented a price.

Those scenarios are illustrative. The failures behind them aren’t — we keep a written record of every defect found on a live call, and what changed because of it. Read what actually breaks.

From call to next action

Answering is step one. Recovery is the product.

Every call runs the same four steps, in this order — and every call ends with something your team can see and act on.

01 · Answer

Picks up when staff can't

After hours, mid-job, or when both lines are ringing — on the number customers already know.

02 · Decide

Books or qualifies

Routine, known-duration work gets booked. Anything variable gets captured for a human to confirm.

03 · Confirm

Closes the loop

A text lands within about a minute, so the caller stops dialling your competitors.

04 · Recover

Hands your team the next action

Name, number, need, urgency, status and age — one queue your staff work, not a voicemail box.

It books oil changes, tire swaps, seasonal work and safeties. It does not book a ceramic coating, a full detail, or anything diagnostic — a ceramic is a two-day job, and a noise is unknowable until it is on the hoist. Booking those into a two-hour slot is worse than not booking them at all.

Most AI phone services take a message and promise a callback. FrontDesk books what can be booked, and captures the rest properly.

Managed by NorthTen

You get a working front desk, not another login.

There is cheap software that answers a phone. This is not that. We build the rules around how your shop actually runs, watch what the agent does on real calls, and keep it right as the business changes. Nobody on your team logs in to configure anything.

Before launch

We map your hours, your services, which jobs may be booked live, the prices it is allowed to quote, your escalation rules, the transfer numbers, and how your phone is set up today.

At launch

We configure forwarding, the calendar or capture-and-confirm logic, the text-back, the alerts and the queue — then run your real call scenarios end to end before your line changes.

Every month

We review failed calls and edge cases, tune the prompts and routing, fix workflow errors, and send you a summary of what came in and what it turned into.

When things change

New hours, a new service, a price change, a different person on call — updated without rebuilding anything.

How the handoff works

You decide when the agent picks up.

This is a dial, not a switch. Most owners never want AI answering ahead of a human — so the default setting doesn't. Forwarding is configured on your existing line, and you can move between these three modes at any point.

ModeWho answersWhat it means
Conditional forwardingDefaultStaff ring firstYour phone rings the way it always has. The agent only picks up when the line is busy, nobody answers after the rings you set, or the phone is unreachable. Staff keep first refusal on every call.
Time-basedStaff during hoursPeople answer during posted hours. Evenings, weekends, and holidays route to the agent. Useful when the shop is fully staffed on the phone but nights are dead air.
Always forwardAgent answers everythingEvery call goes to the agent first, and it transfers to a human on the conditions you define. Used when the phone is the interruption you are trying to remove from the floor.

Your number never changes, and this is reversible in a minute.

The number on your sign, your listing, and your invoices stays exactly as it is. Forwarding is set with a short carrier code and removed with the matching cancel code — dialled from your own handset, without a support ticket and without waiting on us.

Integrations

It fits around what you already run.

Nothing gets ripped out. FrontDesk sits in front of the tools you already open and hands work into them. Some of these are running in production today; the rest are a scoped piece of work — each one below says which it is.

Calendars

Books into

  • Cal.com — running today
  • Google Calendar — scoped per shop
  • Microsoft 365 and Outlook — scoped per shop
  • Calendly — scoped per shop
  • Most booking calendars that expose an API

CRMs and systems of record

Writes into

  • Supabase — running today
  • Google Sheets — running today
  • Airtable — scoped per shop
  • Tekmetric — scoped per shop
  • Shopmonkey — scoped per shop
  • Shop-Ware — scoped per shop
  • Jobber — scoped per shop
  • ServiceTitan — scoped per shop
  • HubSpot — scoped per shop
  • Or a spreadsheet, when that is the real system of record

No shop management system is connected out of the box. We check what your system’s API actually permits, and what it costs to do, before it appears in your proposal — not after.

Phone and VoIP

Answers on

  • Your existing carrier line, through call forwarding — running today
  • Twilio — running today
  • RingCentral — scoped per shop
  • Dialpad — scoped per shop
  • 8x8 — scoped per shop
  • Where a direct route is cleaner than forwarding

Your published number never changes. Forwarding is set with a carrier code and removed with a cancel code.

Alerts and text-back

Sends through

  • Twilio — text-back, running today
  • Gmail and Outlook — scoped per shop
  • Slack — scoped per shop

Workflow and ticketing

Hands off to

  • n8n — running today
  • Zapier — scoped per shop
  • Make — scoped per shop
  • Notion — scoped per shop
  • Trello — scoped per shop
  • Asana — scoped per shop
  • Zendesk — scoped per shop
  • Jira Service Management — scoped per shop

Website and web forms

Captures from

  • Tally — running today
  • WordPress — scoped per shop
  • Squarespace — scoped per shop
  • Wix — scoped per shop
  • Webflow — scoped per shop
  • Typeform — scoped per shop
  • Your contact and quote forms — whether we build the site or you already have one

Form enquiries and phone calls land in the same queue, so nobody has two places to check.

Honest version: if a tool has an API, it is in scope. What connects, how deeply, and what it costs is scoped per business during the review — because a read-only calendar check and a two-way write into a shop management system are very different pieces of work.

Pricing

Setup and monthly, quoted as a package.

Setup covers scoping, building, configuring, and launching the system. Monthly covers monitoring, fixes, prompt and workflow tuning, and a performance summary. Where you land inside each range depends on integration count and how much of your information is already written down.

Combined install

Flagship

A source-grounded website and FrontDesk together — form and missed calls captured, instant text-back, owner alert, and a single inquiry queue.

Setup

C$2,500 – 3,500

Monthly

C$400 – 600/mo

FrontDesk only

The response workflow installed on the website you already have. Same capture, text-back, alerting, and queue — no site rebuild.

Setup

C$1,800 – 2,500

Monthly

C$399/mo

Third-party usage — the phone number, per-minute voice, and text messages — is billed under your accounts and disclosed before anything is switched on. Expansion modules such as follow-up enforcement and status automation stack on top once the base install has proven itself.

Get a scoped quote

FAQ

The questions owners actually ask.

Only if they ask — and then it tells them straight away. The agent opens by naming itself as your shop’s assistant, and it is never permitted to claim it is a person. If a caller asks directly, it answers honestly in the same breath and carries on with the call rather than making a production of it. In practice most callers don’t ask, because what actually annoys people is a machine that stalls and can’t help, not a machine that takes their details properly.

Every one of those answers sits on a written QA record — twenty-four defects found on live calls, and the guard that now catches each one. What actually breaks in an AI phone agent.

Hear it before you decide anything.

Book a live demo call. We put the agent on the phone with you, walk through the forwarding mode that fits your shop, and give you a written recommendation within 24 hours. No pitch, no obligation.

NorthTen works with phone-driven local service businesses across Ontario and Canada.

Book a live demo

Free. 15–30 minutes. No commitment.